Question: Who Asks for Money?

February 24, 2010

In a recent post, Who Talks to Your Donors, I mentioned two different styles of fundraising. One style involves board members soliciting donors, and another style involves staff cultivating and soliciting donors.

Does your organization primarily use Board Member or Staff to ask for donations? And, how do you think it should be done?

I see advantages to both sides. Can Board Members really know an organization like a staff member can? Is it sustainable to have staff solicit gifts when the average staff member stays at the organization less time than the donor?