Ok. Last week we talked about the massive fail of inadvertently communicating to supporters and prospects that we are not really listening to them because we’ve got too many other things on our minds. Today, I want to offer a general guide to structuring our weeks in such a way that this is less likely to happen.
It’s not a perfect plan, but is a plan that’s worked for me. It is offered with the caveat that things always come up, priority relationships trump plans, and flexibility is always needed. But, if we go into each week without a solid playbook and without the discipline to follow it, we’ll get eaten up. For the last 18 months, this has been how I roll:
Monday: A day without meetings focused on project planning, assessing and evaluating current efforts and strategy, working through email (more on this next week), running giving reports, reading and researching new insights related to the field of my agency, and coming up with new ideas and getting these thoughts on paper. Done right, Mondays can be awesome.
Tuesdays: Meetings with staff, and dedicated time for pursuing business, church, and grant/foundation income as well as planning upcoming events.
Wednesdays: Meeting, calling, and emailing with supporters and prospects.
Thursday: Meeting, calling, and emailing with supporters and prospects.
Friday: Meeting, calling, and emailing with supporters and prospects.
You get the idea. We can call this my ideal week, and after about a month or two of inaugurating the plan, good things were happening. Remember, every time you say ‘yes’ you are saying ‘no’ to something else, so let’s focus on making sure our weeks are spent saying yes to the right things.
What does your idea week look like? Join the conversation at @infosmallchange #ascblog.