How do you build referrals? Earlier this week I wrote about the building referrals. I mentioned that I have started a program where I host tours at the hospital as an entry point into the organization. Many nonprofits will hold story sharing events that they will use to bring in new prospects.
- What ideas do you have to build referrals or word-of-mouth marketing?
- Does your organization have any kind of program to encourage new donor participation?
- What has made your referrals program successful? Or, why have you chosen not to have a referrals program?