The holidays are a time of mixed emotion for many fundraisers. For many offices the holiday season is the time of the year-end or holiday appeal, where they receive the largest number and amount of gifts. Ironically, for the first three weeks of December it is the busiest time of the year, and then for a week from about Christmas to New Years it can be the slowest.
In spite of December craziness, I find that this time of year brings us all back to our core values. At the food bank where I use to work, it was always the time of year for giving trees and hearing client stories. I think that December is a great month to talk with a few clients/students/patients and hear their story.
I’m planning on spending some time this month remembering what our work can do to make a difference for people. Over the last couple of weeks, I’ve had a number of opportunities to sit down with donors and clients. I’ve had some great conversations with donors about why they joined the organization and with clients about the impact of organization in their lives.
Note: I want to wish all of my readers a Merry Christmas and Happy Holidays. I appreciate your continued reading a great deal and love your comments and emails. Thank you!